How Can Lawyers Start 2026 Differently With Smarter Business Development?

Written By Greta Woolway

Jennifer Ramsey and Megan Senese offer strategies for lawyers to make business development more effective and meaningful in 2026. They emphasize prioritizing existing relationships, reconnecting thoughtfully with clients and contacts, and sending personalized, consistent outreach rather than generic messages. By focusing on authentic connections over transactions, lawyers can build trust, strengthen professional networks, and create opportunities that grow naturally over time.

Read the Article: Start Differently This Year: 3 Smart Business Development Tips for 2026

 
By Jennifer Ramsey and Megan Senese
Greta Woolway
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