Business development activities when you hate business development

Hate business development? We hear this all the time from our lawyers during our coaching sessions.

Try connection-building activities instead:

- Set up regular check-in calls with your current base of clients.
- Organize informal idea exchange sessions instead of just catch-ups and ask for their perspective.
- Check in with former colleagues without any agenda. Simply check in and see how they’re doing.
- Shift your mindset. Think about how you can help solve problems, be curious, and ask questions. This takes the pressure off of you!
- Write a quick note to a warm contact. Keep it simple, and send a coffee gift card if you’re feeling generous.
- Sign up for pro bono work. You’ll meet people who care about the same things you do, and the connections happen naturally.
- Collaborate on something small with a client or prospect.

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