How Can Lawyers Use LinkedIn?

Instead of aimlessly scrolling on LinkedIn, make it active:

- Write a comment
- Post original thoughts
- Send a contact a message

Use LinkedIn to develop your community and connection. That will become your pipeline.

How Can Lawyers Let Their Personal Side Come Through?

Lawyers often become so focused on being 'professional' that they overlook one essential ingredient: authenticity.

We're all human, and clients want to see that side of you. Share your story.
-Why did you decide to become a lawyer?
-What motivates you during those long days?

Opening up and giving more of your personal side doesn't diminish your professionalism; it actually makes you more relatable.

The legal industry is filled with lawyers with similar credentials and experiences, and only you offer your unique perspective, passion, and drive.

By being genuine and putting yourself out there, you're not just networking; you're building lasting connections.

Potential clients need to trust you on a personal level, so let your personality shine through in every conversation, every social media post, and every client interaction.

Remember, your "why" is the secret sauce that makes clients choose you.

How Can You Get More Referral Opportunities?

If you are looking for more referral opportunities, start connecting others.

This might look like:
- Facilitating an introduction by bringing clients or prospects together.
- Organizing a virtual meet-up following a conference with those you met.
- Realizing that two or three people live near each other and they didn't know it, so connect them!

When you connect people who can benefit from each other, you’re creating value for everyone involved.

Being known as a connector will open doors in ways you can’t always predict, and that is when opportunities start to come to you naturally.

Those small gestures can lead to big outcomes.

What is One Way to Stand Out on LinkedIn?

Posting on Saturdays is a way to stand out.

While we are not a fan of overworking, we do like do go where the “audience” is.

Most people catch up on LinkedIn on the weekends.

Do you post on Saturdays?

How Do You Find Your Client’s Work Style?

Find your client's work style.

When we work with practice groups in our fractional capacity or 1:1 coaching with lawyers, each client has a different work style.

Some prefer one location to access all of their documents.
Some prefer individual emails on each separation topic.
Some prefer one document that keeps a running list of everything we are working on for them.

We are constantly adjusting and updating our approach to make it easier for your clients.

Ask your clients what they prefer, and tailor your approach.

How Can You Reach Out to Prospects When You are Scared?

Even the most senior lawyers can feel hesitation when it comes to reaching out to new contacts.

The fear of rejection, not knowing what to say, or feeling like you’re interrupting someone’s day can push even the most seasoned lawyers to move that task to the bottom of the to-do list.

Building relationships is about perfection.
All you need is genuine curiosity and an openness to connect.
Clients appreciate it when you’re real and approachable.

So, instead of focusing on the negative “what ifs,” focus on the “why not?”
Every new connection could lead to fresh opportunities and insights.

What’s the Best Way To Get Predictable Legal Billing?

Only 30% of people can accurately predict how long a task will take them.

Pretty wild, right?
Especially for all of us consultants, lawyers, and anyone trying to promise predictable billing?!

It's called the "planning fallacy," and it's why we constantly feel like we're running out of time or why our to-do lists are overflowing.

If you're nodding along, here are some tips to keep from derailing your day:

-Add 30% to your time estimate. Think the task will take an hour? Make it 90 minutes. Future you will thank you.

-Ask someone else. Apparently, we're better at estimating how long other people's tasks will take. So, grab a co-worker and ask for their take; they're probably less optimistic about your superhero timeline. Don't have a co-worker? (We have a service offering for that. WINK, WINK.)

-Break it down. Big projects = overwhelming. Break them into smaller tasks, estimate the time for each, and watch how manageable it all feels.

-Check your receipts. Look at similar projects you've done before. If that pitch deck always takes two weeks, stop kidding yourself that this one will take five days. (Spoiler alert: it won't.)

-Sleep on it. Revisit your timeline tomorrow; I know, I know. My impatience dies at writing this, but a fresh set of eyes (and a rested brain) can help spot unrealistic goals.

Good time management isn't about squeezing in more.
It's about setting yourself up to deliver on time without the sweaty stress spiral.

How to answer: What makes you different as a lawyer?

“What makes you different?”

It’s a question we used to ask lawyers all the time.
Here's the problem with that. It’s all about you.

And when lawyers are trying to connect with clients, “you” isn’t the point.

While some clients might care about what makes you different, they really care about how you can help them.

So, we reframe in our 1:1 lawyer coaching sessions.

Instead of asking, “What makes me stand out?” ask:
- What do I have that will make my client’s life easier?
- What will help them solve problems, avoid risks, or get closer to their goals?
- How can I make it easier for my clients?
- What do my clients need from me?
- How can I show up in a way that makes their job easier, their business stronger, or their life better?
- How might I help?

When I work with lawyers, we focus on exactly that.
That’s the differentiator.

The answers are almost always right there if you’re paying attention.

What Should You Say During a Virtual Networking Call?

You have a new contact who has agreed to a virtual meet and greet!

Now, what do you talk about? We hear this all the time in our 1:1 lawyer coaching sessions.

Start by warming them up, especially if this is a brand-new "cold" relationship.

While we typically go into meet and greets without a formal agenda, do some sleuthing before the chat.

Find out where they live, what they do, how you might be able to help them (and notice that I did NOT say SELL to them), and what they have posted about recently.

The purpose of the meet and greet is to get to know each other. Often, we say this upfront so they know that this call is not a sales pitch.
Plus, you never know where the call might take you!

SAMPLE SCRIPT [If you say you are excited to meet, then act excited!!]

Hey!
Thanks so much for agreeing to jump on and chat with me. I have no formal agenda today other than to get to know you. Why don't you go first and tell me about you? What's new?